SEMrush is the leading competitive keyword and AdWords research tool on the market. SEMrush is an all-in-one digital marketing software suite designed to provide digital marketers and online businesses with competitive data to inform marketing and business decisions. Over 1 million users have trusted SEMrush data to inform their everyday marketing decisions. We designed our tools and reports to help SEM and SEO services, interactive agencies, consultants, and companies rank and maintain visibility in the top search results on Google and Bing.