Media

Cyprus

Digital Tree

Performance Marketing

Marketing / Public Relations

Digital Marketing

Performance Marketing Executive at Opium Works&nbsp; Who we areWe are a team of young professionals that have a passion for the ever-evolving digital world. We work hard to stay up to date with all the latest updates and developments so that we can provide you with the best-customized solutions for your digital needs. Since we have started our company in January of 2011 in Nicosia we have worked with big names in Cyprus to provide them with the best tools to reach their audiences. Opium Works belongs to the wider group of Digital Tree. Learn more about us&nbsp;<a href="https://digitaltree.com.cy/">here</a>.&nbsp;&nbsp;What we offer&nbsp;<ul><li dir="ltr">Participation in the Group's pension scheme</li><li dir="ltr">Private medical health cover&nbsp;</li><li dir="ltr">A friendly working environment</li><li dir="ltr">Investment in learning, training and professional development</li><li dir="ltr">Paid time off&nbsp;</li><li dir="ltr">A pet-friendly workplace&nbsp;</li><li dir="ltr">Investment in your Wellbeing &amp; Health&nbsp;</li><li dir="ltr">Other additional benefit</li></ul>Main Responsibilities<ul><li dir="ltr">Plan and execute high-performing digital campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, and more</li><li dir="ltr">Optimize campaigns daily to meet specific KPIs such as ROAS, CPL, CPA, and CTR</li><li dir="ltr">Perform in-depth audience, keyword, and competitor research to identify opportunities for growth.</li><li dir="ltr">Implement testing frameworks (A/B, multivariate) to refine messaging, targeting, and bidding strategies</li><li dir="ltr">Collaborate cross-functionally with designers, copywriters, and strategists to create high-impact creatives and landing page experiences</li><li dir="ltr">Develop detailed reports using GA4, Looker Studio, and platform-specific dashboards to evaluate campaign effectiveness and drive strategic insights</li><li dir="ltr">Manage campaign budgets and ensure efficient allocation of spend across platforms</li><li dir="ltr">Contribute to media planning, forecasting, and pitch preparation for new client campaigns</li></ul>Requirements<ul><li dir="ltr">2–3 years of hands-on experience in performance marketing</li><li dir="ltr">Strong proficiency in Meta Business Manager and Google Ads (Search, Display, Video)</li><li dir="ltr">Data-savvy, comfortable with analytics platforms like Google Analytics 4, Looker Studio, and e-commerce attribution tools</li><li dir="ltr">Deep understanding of performance metrics and optimization techniques</li><li dir="ltr">Experience managing multiple client accounts or large-scale internal campaigns</li><li dir="ltr">Fluent in Excel/Google Sheets for data handling and budget monitoring</li><li dir="ltr">Familiarity with UTM structures, conversion tracking, remarketing setups, and funnel strategies</li><li dir="ltr">Strong analytical skills, detail-oriented and a keen eye for data</li><li dir="ltr">Ability to prioritize, multitask and work under pressure</li><li dir="ltr">Excellent verbal and written communication skills</li><li dir="ltr">Fluency in Greek &amp; English</li></ul>&nbsp;Interested applicants should send their CV to&nbsp;<a href="mailto:careers@digitaltree.com.cy">careers@digitaltree.com.cy</a>, quoting the reference number&nbsp;OWPME0825, no later than&nbsp;Sunday, 24th of August 2025. &nbsp;Apply today and join a dynamic and exciting workplace at Digital Tree.

Performance Marketing Executive - Opium Works

Performance Marketing Executive - Opium Works

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