HORECA

Cyprus

PHC Franchised Restaurants Public Ltd

Business Administration

Marketing / Public Relations

Brand ManagerJob Overview:PHC is looking for a Brand Manager to lead its marketing initiatives! This role is perfect for a strategic thinker with a creative mindset, strong analytical skills, and a passion for brand building. As a key member of our marketing team, you will be responsible for developing and executing brand strategies, driving consumer engagement, and ensuring brand consistency across all touchpoints.&nbsp;Key Responsibilities:<ul><li>Prepare and contribute to the yearly business plan, including budget planning, forecasting, and strategic goal setting.</li><li>Prepare and deliver presentations for internal and external stakeholders.</li><li>Develop, execute, and evaluate ATL &amp; BTL campaigns and communications to maximize brand impact, brand visibility and drive sales.</li><li>Manage communication with external agencies and graphic designers to ensure brand consistency.</li><li>Monitor and manage approved marketing budgets efficiently, ensuring optimal allocation of resources.</li><li>Grow by directly interacting with international Franchisor.</li><li>Lead the planning and execution of promotional activities across multiple channels.</li><li>Analyze marketing performance and key business metrics on a weekly and monthly basis.</li><li>Collaborate with operations and store teams to align marketing strategies with business objectives.</li><li>Oversee pricing strategies, promotional activities, and new product launches.</li><li>Ensure marketing initiatives effectively support store-level needs and customer engagement.</li><li>Lead project management to ensure the timely and successful execution of marketing plans.</li><li>Coordinate and control pricing and promotional activities.</li></ul>Qualifications &amp; Requirements:<ul><li>3-4 years of experience in brand management or marketing (FMCG or food industry experience is a bonus).</li><li>Bachelor’s degree in Marketing, Business, or a related field.</li><li>Strong strategic thinking and creative problem-solving abilities.</li><li>Proficiency in Excel &amp; PPt and strong analytical capabilities.</li><li>Solid understanding of traditional &amp; digital marketing principles and trends.</li><li>Fluency in Greek and English (written and spoken).</li><li>Strong presentation skills with the ability to communicate ideas clearly.</li><li>Proven experience in budget management and forecasting.</li></ul>&nbsp;Why Join Us?<ul><li>Competitive salary package</li><li>Continuous training and professional development opportunities</li><li>Daily staff meal</li><li>Employee discount card</li></ul>If you are a proactive, results-driven marketer ready to take the next step in your career, we’d love to hear from you! Apply now and grow with PHC.To apply, send your CV to <a href="mailto:e.kosmidou@phc.com.cy">e.kosmidou@phc.com.cy</a>&nbsp;

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