Lithuania

Skycop.com

Digital Marketing

Performance Marketing

Key Responsibilities<ul><li>Develop and implement performance marketing strategies tailored to international markets, with a primary focus on Paid Google channels.</li><li>Create, launch, and manage advertising campaigns across Paid Google channels, ensuring strong ROI and scalable growth.</li><li>Monitor and optimize campaigns daily, using data-driven decisions to maximize performance.</li><li>Apply advanced targeting strategies to reach key audience segments across different markets.</li><li>Set and manage advertising budgets, ensuring efficient resource allocation.</li><li>Analyze performance data, identify trends and insights, and prepare actionable recommendations.</li><li>Generate regular reports on campaign performance and communicate insights to stakeholders.</li><li>Oversee additional performance channels including Paid Social, Affiliates, Retargeting, and Paid Search.</li><li>Mentor and guide Junior Performance Marketing Specialists, ensuring alignment with company goals.</li></ul>Qualifications<ul><li>Bachelor’s degree in Marketing, Business, or a related field.</li><li>Proven experience in performance marketing, with strong expertise in Paid Google channels.</li><li>Solid understanding of international performance marketing strategies and best practices.</li><li>Proficiency in analytics and campaign management tools (Google Ads, Google Analytics, Meta Ads Manager, etc.).</li><li>Strong analytical and problem-solving skills with a data-driven mindset.</li><li>Ability to thrive in a fast-paced, results-oriented environment.</li><li>Leadership experience with the ability to mentor and support junior colleagues.</li></ul>What We Offer<ul><li>Competitive salary with performance-based bonuses.</li><li>Flexible working model – hybrid in Vilnius HQ or fully remote.</li><li>Professional development opportunities and a clear career path.</li><li>Health insurance and wellness initiatives.</li><li>A chance to join a dynamic, international team in a fast-growing company with a mission that matters.</li></ul>

Senior Performance Marketing Specialist

Senior Performance Marketing Specialist

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