Job Description

Product Marketing Executive 

The Role:

We are looking for a creative and results oriented Product Marketing Executive to accelerate the growth of our competition products through strategic planning, innovative campaign development, and seamless collaboration across teams to deliver strong acquisition and retention performance. 

Main responsibilities :

• Design and implement strategic go-to-market plans to increase awareness and participation in trading competitions. 
• Ensure strategies align with the overall product objectives and the company vision. 
• Partner with various marketing departments to design and roll out impactful acquisition and retention campaigns. 
• Dive deep into campaign results and draw out key trends, successes, and areas for improvement. 
• Work closely with product owners to implement relevant marketing strategies. 
• Monitor market trends, competitor activity, and customer behavior to identify effective strategies for acquiring and engaging high-value users. 
• Relay findings to relevant marketing departments and suggest strategic shifts when necessary. 

Main requirements:

• A degree in Marketing, Communications, Business or a related field. 
• At least 3 years of solid experience in Digital Product Marketing or a similar role.  
• Proven experience in fintech, online trading or a similar industry. 
•  Ability to simplify complex functionality into compelling, easy-to-understand benefits. 
• Working experience with user behaviour tools, like GA4, FullStory and AppsFlyer will be considered an advantage. 
• Proven ability to derive insights from data and translate them into actionable strategies. 
• In-depth grasp of customer behaviour, market nuances, and industry shifts. 
• Analytical mind and strong quantitative skills. 
• Outstanding communication and presentation skills. 
• Fluent in English. 

Benefit from:

• An attractive remuneration package
• Intellectually stimulating work environment
• Continuous personal development and international training opportunities

The Hiring Experience: What Awaits You

• Let’s Connect – Intro Chat with Talent Acquisition
• Deep Dive – First Interview with Your Future Team
• Bring It to Life – Role-Specific Take-Home Task
• Final Connection – Final Interview

All applications will be treated with strict confidentiality!

How to Apply

Interested candidates are kindly requested to send their CV to the HR Manager at careers@xm.com.

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About Company

XM

XM is a leading international FinTech company, committed to shaping the future of online trading through innovative solutions. Established in 2009, XM has grown exponentially with a global team of over 1400 employees around the world. Headquartered in Cyprus, XM also operates from offices in Greece, UK, UAE, USA, South Africa, and Uruguay. Guided by its core values, Big. Fair. Human., XM consistently ranks as a top-rated workplace, having received Platinum accreditation from Investors In People, alongside consistent recognition as one of the top Best Workplaces™. 

If you're a motivated and passionate professional eager to contribute and grow, we welcome you to explore our current job openings and apply to be part of a team where your potential can truly shine. www.xm.com/careers