Automations & Optimizations Officer
Job Description
About Unicaf: Unicaf is a leading international organization working with British and American universities who provide high-quality online education to students worldwide. With a diverse and global team, Unicaf offers a multicultural and dynamic work environment focused on academic excellence and innovation.
Role: Automations and Optimizations Officer
We are looking for a detail-oriented and skilled Automations and Optimizations Officer to manage and improve our marketing automation systems. You will help deliver targeted campaigns across email, SMS, and WhatsApp, support lead engagement, and improve internal workflows.
Key Responsibilities
- Manage contacts, segments, templates, and workflows in our automation platform
- Run bulk campaigns across email, SMS, and WhatsApp
- Build and optimize automation workflows to support business goals
- Track performance (opens, clicks, conversions) and suggest improvements
- Maintain clear process documentation
- Stay up to date with automation tools and best practices
Essential Requirements:
- Degree in Computer Science, Business, Information Systems, Digital Marketing or related field
- Experience with automation tools (e.g. Zapier, Brevo, or similar)
- Understanding of lead management and customer journeys
Nice to Have:
- Experience in education or B2C campaign
- Basic HTML and SQL knowledge
- Background in education, student engagement, or B2C lifecycle campaigns.
What We Offer
We are dedicated to creating a supportive, inclusive, and dynamic workplace that encourages continuous learning and professional growth.
Benefits include:
- Competitive remuneration package, aligned with qualifications and experience
- 22 days of paid annual leave
- 6 days of paid sick leave per year, available after the probation period
- Provident fund scheme, available after the probation period
- Modern, technology-equipped office spaces
- Free parking space
- On-site cafeteria, frequently providing complimentary lunches
- Flexible working hours
- Additional free leave days, offered by management during the Christmas and Easter holiday periods
To Apply:
Interested candidates are encouraged to submit their applications detailing relevant experience and qualifications to vacanciescy@unicaf.org, using ‘Automations and Optimizations Officer’ as the subject line.
Only shortlisted candidates will be contacted.
We look forward to receiving your application!
How to Apply
To Apply:
Interested candidates are encouraged to submit their applications detailing relevant experience and qualifications to vacanciescy@unicaf.org, using ‘Automations and Optimizations Officer’ as the subject line.
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