Responsible for coordinating the acquisition, loyalty and retention programs designed to win back, reward, and retain customers and clients.
Primary Responsibilities
Create, optimize, and evolve retention strategies to attract and keep clients.
Work closely with various business units to develop objectives.
Identify areas of customer improvement.
Evaluate the customer service experience.
Distribute surveys and questionnaires to determine customer satisfaction.
Evaluate quality assurance programs.
Develop an understanding of what is needed to create a great client experience.
Perform evaluations of sales teams.
Create new or develop existing retention campaigns and programs.
Influence and improve results.
Work with cross-functional teams to lead the creation and preparation of new campaigns for execution including campaign strategy, offer development, business case creation and approval, communication brief development, and client targeting.
Evaluate program results and optimize as needed.
Lead adhoc projects and initiatives that bring about change or improve the business.
Prepare and present presentations to various audiences to influence the loyalty and retention program.
Identify sales opportunities while servicing customers.
Sell new products to existing customers.
Using SEO best practice techniques to promote customer brands, including on-site optimization.
Proven SEO experience gained in a digital agency or in-house environments.
Requirements
2-3+ years of professional marketing experience
BSc/MSc in Marketing or any related field
Creative mindset
Highly organized with project management experience and ability to run multiple projects simultaneously
Ability to work under pressure to meet deadlines
Good communicator
Excellent knowledge of the English and Greek languages (written and oral)
Our Firm BDO Ltd is the Cyprus’ member firm of BDO International, the fifth largest accountancy network in the world, with presence in Nicosia and Limassol, 150 professionals and a wide range of audit, tax, accounting and advisory services. At BDO, we value
.jpg&w=96&q=75)
